An Experienced eMarketing Staff with Google Certified Status

Developing a “website” isn’t enough. In fact, it’s all about the traffic. Online traffic leads to in-store traffic and online sales for dealers, distributors or franchises. Our eMarketing team specializes in the online marketing solutions you need to drive traffic through your online sales funnel including:

• Search Engine Marketing (SEM)
  A Google Certified Partner
  Accredited Professional Microsoft Advertising Company
• Locality-based Search Engine Optimization (SEO)
• eMail Marketing
  Silverpop Fundamentals Certified

Our expertise is running local marketing campaigns at a national level, marketing on behalf of geographically based groups and supporting “Co-op” marketing fund strategies where hundreds or thousands of independent dealers expect a fair and measurable return on their investment. A typical online marketing firm will find the complexities of an independent sales channel beyond their experience, but PowerChord eMarketing is already doing it.

We have designed special tools to deal with this complexity. We provide the most efficient use of your eMarketing funds by targeting demographics, sales trends, geography and product specific venues. At the same time, we provide simple and meaningful insight into performance and ROI through our PAIR data visibility software. In fact, we can show you our list of supported Key Performance Indicators and custom design these to exactly support your independent sales channel.
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A PowerChord System should be part of a larger Web strategy which drives to achieve overall sales goals through online lead generation. When we consider Web strategy, we begin at the point of sale and work backwards to identify ways to capture more Web traffic, to drive more traffic to the point of sale and to increase the rate of conversion between visitors and customers. We then work with you to select a PowerChord product that meets these needs and discuss ways that the product can be modified to seamlessly integrate with your existing systems and policies.

In addition, we also work with organizations that are building an online sales channel for the first time or revising their existing strategy, to identify the eMarketing solutions needed to fuel online lead generation through an independent sales channel.
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